Oberstdorf: The Azerbaijan Tourism Board (ATB) showcased the country's winter tourism potential at the International Ski and Snowboard Federation (FIS) Ski Flying World Championships held in Oberstdorf, Germany, from January 22 to 25. The event provided a platform to introduce visitors to Azerbaijan's cultural heritage and its offerings in winter sports.
According to Azerbaijan State News Agency, the primary goal of partnering with FIS is to position Azerbaijan as a venue for top-tier professional winter sports events. The effort includes a comprehensive international marketing and promotional campaign to enhance the country's tourism brand and products.